Gabby is a social and influencer marketer with over a decade of experience shaping how brands show up online. She currently leads social and influencer at Graza, where she’s helped scale the brand’s influencer and social presence, driving growth and cultural relevance in a crowded space. Before Graza, she spent six years on the social team at Away helping to build the brands digital strategy and one of the most recognizable social presences in the industry. She brings a culture-first approach to translating brand vision into strategies that build engaged communities, deepen brand affinity, and deliver measurable results.